Putting Multimedia Presentations into Press Releases - Part 2
Posted on June 17, 2008
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If you would like to learn how to embed multimedia presentations in your press releases without using the simplified tools from BrainShark and Netbriefings discussed last week, this program is for you.
Last week in Part One we demonstrated how simple tools from Netbriefings and BrainShark can be used to embed multimedia presentations into your press releases. BrainShark users only need to know how to use a telephone and narrate a PowerPoint presentation. Similarly, anyone who can post a video to YouTube can use the Proclaim tool from Netbriefings. Read more…
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Putting Multimedia Presentations into Press Releases - Part 1
Posted on June 10, 2008
Download to Video-Enabled iPods
If you would like to learn how to embed multimedia presentation in your press releases, this program is for you.
The multimedia press release is not merely an idea whose time has come; it is one that is long overdue! Although I receive most press releases via email, they are still composed as though the delivery mechanism is the U.S. Postal Service. Moreover, they are overflowing with bad writing and technology companies are the worst offenders. Nearly all of their characteristically jargon-filled releases fail miserably to explain why anyone, other than those who wrote them, should have any interest. Read more…
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Podango: Specialists in Podcast Hosting & Promotion
Posted on June 7, 2008
If you would like to learn about a service that will host both the web pages and media files of your podcasts, promote them, and put them in a community of similar shows, all at no charge, this interview is for you.
Subject: Our guest today is Lee Gibbons who is a Co-Founder of Podango. Lee’s company is focused on audio and video podcasting. Podango is a place where you can have your Website hosted along with the media files of your podcasts. The podcasts are delivered over the high-capacity Amazon Web Services network. Podango will also place your show in a community of similar podcasts and permit you to opt-into an advertising revenue sharing arrangement. Read more…
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uStream.tv - Free Internet Video Conferencing
Posted on June 3, 2008
If you would like to know how to hold video conference calls on the Internet for no charge, this interview is for you.
Our guest today is John Ham who is a Co-Founder of uStream.tv. His company is a lot like YouTube except it is real-time video communications whereas YouTube is all about uploading and distributing a recording. To be sure, as you are holding a video conference on uStream.tv, you can also click a button to have them record it on their servers where it is available for playback. Presently, all such services are available from uStream.tv at no charge. Read more…
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Easy Tool for Creating and Sending Business Videos
Posted on May 27, 2008
While YouTube makes it easy to produce a video of ourselves that we can email to others, today’s guest-company enables us to just as easily produce and send personalized videos about our company to clients and prospects. It also provides crucial tracking statistics.
Our guest today is Gary Anderson who is the CEO of Netbriefings. For the past seven years his company has provided Webcasting services for companies that want to host Webcasts for large audiences. However, last year they introduced a hosted service called Proclaim that permits users to easily produce a short video of themselves and combine it with a professionally produced PowerPoint or corporate video.
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“Unbranded” Video Player for Your Website
Posted on May 24, 2008
If you would like an easy way to avoid using the YouTube player to post your own videos to your website, this interview is for you.
Subject: Our guest today is Preetam Mukerjee who is the CEO of www.marcellus.tv. After working at the Center for New Media at the University of California at Berkeley, Preetam returned to India where he organized a company to provide “white label” video hosting, player, and networking services. His Software-as-a-Service enables you to post videos to your website and (html) emails as easily as if you were using YouTube. However, unlike the YouTube player, the marcellus player is unbranded which means that the video window looks like it “belongs” to your own website.
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Radio Commercials That Generate Internet Ad Revenues
Posted on May 7, 2008
If you would like to learn how radio stations can use the Internet to generate incremental revenue from conventional broadcast advertisements, this interview is for you.
Subject: Our guest today is Scott Savage who is a principal in a new venture named Octopus. The venture provides a way for traditional radio to generate incremental ad revenues from conventional broadcast advertisements. Here’s an example of how it works: Read more…
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Easily Making Audio-Visual Presentations Over The Net
Posted on May 3, 2008
If you would like to learn how to create narrated PowerPoint presentations using only your telephone & computer, and generate hyperlinks to them for inclusion in emails, this interview is for you.
Subject: Our guests today are Joe Gustafson and Greg Flynn. Joe is the CEO of Brainshark and Greg is a Vice President. Brainshark is a service used by one-third of the top 100 companies in America. It permits their executives to create narrated PowerPoint presentations using only their computers and a telephone. Additionally, it generates a hyperlink so that the presentations can be placed in emails and websites. Finally, it tracks information about who looks at the slides, how often, and the time spent on each slide.
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