Interviews with Digital Media Thought Leaders

Cell Phone Games Interactive With Live Television (Part 1 of 2)

Podcast Video | Posted by Phil Leigh on November 9, 2007

Download to iPod Video

If you would like to learn how to watch a live NFL game and simultaneously play a game on your cell phone with other viewers enabling you to speculate about the next football play, this interview is for you.  (Part 1 of 2)

Our guest today is Morgan Guenther who is the CEO for AirPlay Networks.  His company delivers multiplayer games over cell phones that are synchronized with live television programming.

Founded in 2005, AirPlay has become the innovative leader in mass market entertainment. By joining 200 million mobile devices with 110 million U.S. television households, AirPlay enables enthusiasts to actively participate in their favorite programming through real-time competition and community. For its wireless and television industry partners, AirPlay offers a proprietary platform and service infrastructure which enables incremental revenue streams without partner capital investment. Led by a dynamic team of experienced technology executives, AirPlay is backed by QUALCOMM, Motorola, JK&B Capital, ONSET Ventures and Redpoint Ventures.

Length: This video interview is covered in about 12 minutes.

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