Digital Strategies for Radio and TV
Posted on May 10, 2008
If you would like to learn what radio & TV stations can do to meet the challenge of the Internet, this interview is for you.
Subject: Our guest today is Robert Maccini who is the Chief Operating Officer for Ando Media. He is a 25 year veteran of the radio and TV business who now works for a company that helps those industries generate revenue for their content off of Internet streams and downloads. Ando also offers an audience measurement service for Internet radio. Read more…
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Radio Commercials That Generate Internet Ad Revenues
Posted on May 7, 2008
If you would like to learn how radio stations can use the Internet to generate incremental revenue from conventional broadcast advertisements, this interview is for you.
Subject: Our guest today is Scott Savage who is a principal in a new venture named Octopus. The venture provides a way for traditional radio to generate incremental ad revenues from conventional broadcast advertisements. Here’s an example of how it works: Read more…
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Future Blogs Compared to Future Forums
Posted on April 30, 2008
If you would like to learn about the differences between blogs and forums in the future, this interview is for you.
Subject: Our guest today is Patrick O’Keefe who is the author of Managing Online Forums which has just been released by the publishing arm of the American Management Association.
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How To Popularize Your Blog
Posted on November 15, 2007
If you would like to learn how to attract more traffic to your blog, this interview is for you.
Our guest today is Dan Zak who is a reporter with the Washington Post. He recently wrote an article about how bloggers can maximize traffic. Read more…
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