Monetizing TV Shows and Movies on the Net
Posted on August 6, 2010
Most film producers and other companies associated with conventional television fear the Internet. They don’t see how they can profit from it. Instead they worry it will erode revenues from conventional sources, replacing them with lower amounts. To date their concerns are well founded.
For audio to iPod, iPhone, and iPad click here (six minutes)
For example, few Internet users will pay a subscription fee for shows already on television. Moreover, the Internet provides no “carriage fees” like those paid by satellite and CATV operators to the networks — and indirectly the producers. While movie downloads admittedly provide revenues from sales and rentals, they are at least partly at the expense of DVD rentals and sales. Finally, online advertising revenues at video streaming sites like Hulu and YouTube are pathetically small by comparison to those available from conventional television. Much like the record labels, it’s likely that the Hollywood studios and television show producers wish that the Internet had never been invented. Read more…
Filed Under Podcast Audio | Leave a Comment
Internet Video Subscriptions
Posted on March 2, 2010
Video Insider Logo
Today’s post is a reprint of an article I wrote for Online Video Insider on March 2, 2010.
By: Philip Leigh
Since Shawn Fanning launched the original Napster about a decade ago CD music sales dropped by 50%. Unfortunately, legitimate digital downloads recaptured less than half the total. Given steadily compounding improvements in computer, storage, and network bandwidth, video-centric media companies have been apprehensively awaiting the new media Tsunami on their own shores. Many industry executives conclude it is now arriving. It appears their response is to (1) charge new incremental monthly fees and (2) increase existing ones. In short, after a decade to prepare, it looks like the industry’s most imaginative solution is to raise prices. Read more…
Filed Under Podcast Audio | Leave a Comment
Consumers Want Internet on TV
Posted on November 21, 2009
Phil Leigh
If you would like to learn just how rapidly consumers are gaining interest in obtaining unlimited Internet access on their TVs, this podcast is for you.
We have long predicted that consumers will ultimately want unlimited Internet access of their TVs. It enables them to watch any Internet video in a lean-back viewing experience from their living room sofa. Moreover, given a remote mouse and keyboard, it empowers them to use the TV as a giant window into the Internet for any purpose, including e-mail, online shopping, or Web surfing. Read more…
Filed Under Podcast Audio | 1 Comment
Will Consumers Pay for Hulu.com Videos?
Posted on November 7, 2009
Phil Leigh
Will consumers pay to watch TV shows and movies at the hulu.com website?
Hulu.com’s website hosts popular TV shows and movies after they have been released normally. Owners include Disney, NBC-Universal, and News Corporation (Fox). Viewers can watch shows for free but in exchange must also watch commercials since the videos are streamed and not downloaded. Last month, Chase Carey who is the President of News Corporation said that Hulu should start charging fees sometime next year. Presumably he envisions a premium subscription service providing more content or viewing time in exchange for a monthly fee. Read more…
Filed Under Podcast Audio | 3 Comments
YouTube: The Billions Nobody Wanted
Posted on September 10, 2009
If you would like to learn why many industry observers underestimate the potential for streamed movie rentals from YouTube, this audio is for you.
Recently The Wall Street Journal revealed that YouTube is in discussions with selected Hollywood Studios to offer movie rentals as streams. While a number of industry observers conclude there’s not much opportunity here, we disagree. The pessimists gravitate toward three arguments.
First, they suggest that few consumers will pay to watch rentals on a computer screen. Second, they conclude that the video quality of streamed-through-the-browser video will not be good enough. Third, they assume that few YouTube users will pay for content. Read more…
Filed Under Podcast Audio | Leave a Comment
How to Watch iPhone Movies on Your TV
Posted on September 3, 2009
If you would like to learn how to watch movies on your TV that were downloaded to your iPhone, this video is for you.
Every iPod or iPhone owner knows they can buy digital music at Apple’s iTunes online store. Most also realize they can rent or purchase movies and TV shows there as well. Finally, many are aware that numerous free video and audio podcasts, some including popular TV shows, are also available. However, few understand that it is not difficult use iPods and iPhones to watch the movies stored on the portable units through a conventional flat panel TV. Read more…
Filed Under Podcast Video | 55 Comments
How A Young Film Producer Uses the Internet
Posted on November 24, 2008
If you would like to learn how a successful college student produces movies and uses the Internet to organize his workforce, publicize the film release, and distribute the film itself, this interview is for you.
Our guest today is Jesse Newman who is a college senior at the University of South Florida. He is also a budding film director who has achieved notoriety on a national basis. For example, of the 750 films submitted in Florida to the national CampusMovieFest competition earlier this year, his was rated number one. The film moved on to become one of the top twenty in the United States. Owing to the film’s success, Jesse was chosen to intern at the Cannes Film Festival. Read more…
Filed Under Podcast Video | 3 Comments
Amazon.com Movie Download Service (Part 2 of 2)
Posted on July 31, 2007
If you would like to learn about the movie download service available at Amzon.com, this interview is for you. (Part 2 of 2)
Our guest today is Roy Price who is the Director of Digital Video at Amazon.com. While nearly everyone knows that Amazon.com is one of the biggest sellers of physical DVDs, last year they also launched a service enabling you to buy, or rent, popular recently-released motions pictures as digital downloads. You can even get them via your television from the comfort to your favorite TV-viewing sofa or chair with selected models of TiVo. Read more…
Filed Under Podcast Video | 5 Comments
