Apple’s Textbook & Education Plans – Part 1

Posted on February 3, 2012

 
 Standard Podcast [5:55m]: Play Now | Play in Popup | Download

philblueheadshotA couple of months hence shall mark the 100th anniversary of the Titanic disaster. In response, I’ve been reading several books including Charles Lightoller’s memoirs, purchased from the Kindle store for ninety-nine cents. Lightoller was the ship’s senior surviving officer. His story is so incredible that fiction editors would likely reject the plot as too improbable. As playwright Oscar Wilde put it, “(audiences) will believe the impossible, but never the improbable”. More to the point, the experience of reading the e-book on an iPad via Kindle’s App hints at the potential for Apple’s iTextbooks and iTunes- U initiatives.

Download six minute audio narration here.

At age thirteen Lightoller apprenticed aboard a four-masted “three-skysail yarder.” Being an unfamiliar term, I put my finger on “skysail” to summon iPad’s dictionary which described it as “a light sail above the royal”. The definition was not useful since I was also unfamiliar with the meaning of “royal” sails. Fortunately, iPad’s dictionary also provided links to Google and Wikipedia. The Wikipedia link connected to a full explanation including photographs and diagrams identifying all the sails of a clipper ship. Read more…

First Billion Dollar eBook

Posted on October 25, 2010

 
 Standard Podcast [25:28m]: Play Now | Play in Popup | Download

randy150Today’s interview is with Randy Ingermanson who is a “deranged physicist and award winning author”. He also maintains a blog and monthly e-zine about advanced fiction writing. His Ph.D. is from Berkeley where Robert Oppenheimer led development of the atomic bomb and taught a generation or so before Randy arrived. As a high school graduate Randy was named a Presidential Scholar along with others who were among the top 500 in either the SAT or ACT tests.

His stories are at the “intersection of Science Avenue and Faith Boulevard”. Representative novels include Double Vision, Transgression, Premonition, Retribution, and The Fifth Man.  Two books won Christy Awards for Futuristic Fiction.

Download audio interview here (25 minutes).

Recently, Randy pondered “what it would take” for an author to make a billion dollars from a book. He concluded if such a goal were possible, it would likely be an e-book for two reasons. First, author royalties on e-books are about ten times greater than for traditional books. Second, authors can better market e-book titles than conventional ones. Read more…

Ideal e-Book Reading Device

Posted on July 27, 2010

 
 Standard Podcast [6:22m]: Play Now | Play in Popup | Download

philblueheadshot3It’s increasingly evident that book publishing is undergoing a fundamental transformation. First, for two-and-a-half years Amazon.com pioneered the e-book market toward critical mass, largely keeping industry statistics to themselves. Second, the March iPad launch accelerated matters by initiating an irrevocable chain reaction that has only just begun. Cascading new developments seem to materialize monthly, if not faster.

For example, by unit volume June e-book sales at Amazon.com were eighty-percent greater than hard covers. Earlier this month notable authors such as Pat Conroy and Philip Roth contracted with powerful agents to publish their pre-Internet-era novels as e-books. The arrangement circumvents traditional publishers and increases author royalties. Simultaneously e-book reading devices are proliferating and prices are dropping. Visiting a typical Barnes & Noble store symbolically underscores the magnitude of change. As the leading terrestrial book chain few companies could be more dependent upon physical book sales. Nonetheless, each store now normally exhibits the Nook electronic reader prominently at the entrance.  Read more…