Interviews with Digital Media Thought Leaders
Olympics and Court Action May Accelerate DVR Adoption
Podcast Audio | Posted by Phil Leigh on September 1, 2008
A recent appellate court decision, in combination with the NBC’s Olympic TV viewing experience, may well prompt acceleration in the adoption of DVRs (e.g. TiVo’s). I discuss the points with Jim Burger, who is a copyright attorney with DowLohnes in Washington D.C.
Originally Cablevision announced plans to offer a DVR (Digital Video Recorder) service to be hosted within the physical CATV network instead via on-premises equipment that must be installed in the homes of individual subscribers. One advantage is that the “networked-DVR” would enable Cablevision to roll out the service through many of the set-top boxes already deployed with subscribers. Thus, the company could avoid the expense of installing new set-top boxes for those subscribers choosing the DVR service. Read more…
Categories: Podcast Audio
Tags: Cablevision, digital media, DowLhones, DVR, future of advertising, Future of Television, Internet Adverting, Internet video, NBC, Olympics, Overlay Ads, TiVo, Turner Broadcasting
“Unbranded” Video Player for Your Website
Podcast Video | Posted by Phil Leigh on May 24, 2008
If you would like an easy way to avoid using the YouTube player to post your own videos to your website, this interview is for you.
Subject: Our guest today is Preetam Mukerjee who is the CEO of www.marcellus.tv. After working at the Center for New Media at the University of California at Berkeley, Preetam returned to India where he organized a company to provide “white label” video hosting, player, and networking services. His Software-as-a-Service enables you to post videos to your website and (html) emails as easily as if you were using YouTube. However, unlike the YouTube player, the marcellus player is unbranded which means that the video window looks like it “belongs” to your own website.
Categories: Podcast Video
Tags: Amazon, Amazon Web Services, digital media, Internet Advertising, Internet video, Overlay Ads, S3, YouTube

