The Future of Apple

Posted on February 20, 2010

 
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The Need:

Since the turn of the century Apple evolved from a secondary computer company into the most potent force transforming media. It is the premier Digital Media innovator as evidenced by the iPod, iPhone and most recently the iPad. Basically each introduction defined a new product category or enabled an incipient one to “cross the chasm” into mass market acceptance. More of the same is expected in the future, not only from products but also from transactional services.

Most any business affected by the future of media will be directly impacted by Apple’s future innovations. Moreover, its existing product lines alone will carry the company past the $100 billion revenue threshold in less than five years.

Revenue Forecast - Percent Sales by Product Line

Revenue Forecast - Percent Sales by Product Line

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Inventing the Future at Apple

Posted on January 30, 2010

 
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Phil Leigh

Phil Leigh

As Xerox PARC pioneer Alan Kay once put it, “The best way to predict the future is to invent it”. Much like it did with the iPod and iPhone, Apple again invented the future when it introduced the iPad tablet computer in January.

From one perspective the iPad is an evolutionary extension of the iPod Touch. It uses the same operating system and user interface. Consumers familiar with the iPod Touch will quickly get the hang of the iPad. Neither device has a hard drive, or unpacks out of the box with a keyboard. Both can use the approximate 140,000 apps available at the Apps Store. The most obvious difference is the iPad screen which is about seven times larger. Read more…

Apple Service Might be a “Game Changer”

Posted on January 18, 2010

 
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Phil Leigh

Phil Leigh

It’s become obvious over the past seven years that Apple can develop innovative products that revolutionize both emerging and established industries. An example of the first is the iPod. When it hit the market about seven years ago it was the first portable MP3 player with enough capacity to enable most of us to carry our entire music collection around with us. An example of the second is the iPhone which forever changed our concept of what a mobile phone should be able to do. In short, it combined voice telephony with unlimited Internet access.

Now, speculation is rife that Apple is at the threshold of introducing not only a new product but a new service as well. Read more…

Analysis of New Products from Mac World

Posted on January 24, 2008

 
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Jefferson GrahamSummary: If you would like a professional opinion on the products from the recent Mac World conference, this interview is for you.
 
Our guest today is Jefferson Graham who is a Technology Reporter with USA Today. He and Ed Baig are the Co-Hosts of the Talking Tech podcasts. After stints at The Hollywood Reporter and Entertainment Tonight, Graham joined USA Today in 1984 covering entertainment. He switched to tech in 2000. Graham is also the author, or co-author, of nine books, including Aaron Spelling: a Prime-Time Life

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